About
Working independently for 20 years, designing brands and building digital products.
Work
2007 — Present
Clients: Marks & Spencer, Toyota, Capcom, L'Oréal, Brown-Forman...
Services: Creative direction, branding & product design.



2025 — Present
Builder / Nirmata Studio
Full-cycle product studio. Design to development.



Projects
Smart bookmark manager.
Social platform to connect people.
Open library of design concepts and mental models.
Get in touch
About
Working independently for 20 years, designing brands and building digital products.
Work
2007 — Present
Designer / Independent
Clients: Marks & Spencer, Toyota, Capcom, L'Oréal, Brown-Forman...
Services: Creative direction, branding & product design.



2025 — Present
Builder / Nirmata Studio
Full-cycle product studio. Design to development.



Projects
Smart bookmark manager.
Social platform to connect people.
Publication about design concepts and mental models.
Writing
Software used to be expensive to build, and that cost forced a kind of discipline.

Good design requires understanding how people think.

Get in touch